We are looking for a creative and detail-oriented Content- and Copywriter to join our team and craft compelling content and copy that resonates with our target audience and clients. The Copywriter will be responsible for developing copy for a variety of platforms, including websites, social media, podcasts, email marketing, advertisements, and product descriptions. The ideal candidate has a strong command of language, a great grip on storytelling, and the ability to create content that drives engagement and achieves business goals. A passion for crypto and previous experience in the field is of great advantage.
You will have the following responsibilities
- Researching and writing stories from different angles for different audiences
- Working closely with our research department and many internal experts to extract a maximum value from the inhouse knowledge and material and turning it into impactful content and copy
- Creating compelling copy for campaigns, ads, landing pages and sales funnels
- Writing clear, engaging, and persuasive copy for websites, newsletters, social media posts, advertisements, blogs, and other marketing materials in a variety of styles appropriate to our target audiences
- Managing timelines for the concepting, creation, and execution of content and campaigns including thought leaderships content, podcasts, blogs, email marketing, advertising, etc.
- Developing and maintaining a clear and consistent brand voice
- Ensuring consistency in brand voice and tone across all communication channels, aligning content with the company’s messaging strategy
- Reviewing and editing content for accuracy, grammar, punctuation, and clarity, ensuring all copy meets high editorial standards
- Presenting concepts and demonstrate underlying strategic thinking
- Conducting market research and competitor analysis to inform content strategy and stay current with industry trends
What you bring along
- First and foremost: You are an open minded, creative, entrepreneurial, positive thinking, hardworking strong team player
- You come to the role understanding the mechanics of business communications and target audiences
- 5+ experience at a creative or media agency, or in-house, as a content/creative writer or copywriter
- Ideally experienced in the crypto and/or financial industry. If not, high interest is a must
- Native English speaker, German and other languages are a plus. Bilingual English and German is ideal
- Excellent writing and editing skills in English – grammar, punctuation etc. – combined with speed, flexibility, and attention to detail
- Flexible in writing to different points of view and tones
- Work independently and apply and demonstrate your strategic thinking to add value to every project
- Strong research skills and the ability to translate complex ideas into accessible, engaging content
- Ability to think creatively & approach communication from new angles
What we offer
- Expertise: Work with crypto native experts
- Culture: Positive and supportive team culture that relies on common goals, ambitions and values
- Activities: Regular team events and activities
- Ownership: High level of autonomy and responsibility
- Crypto Salary: Option to get a part of your salary in Bitcoin and/or Ether
- Fitness: Sport over lunch activities
- Location: Office location in crypto valley right next to the train station of Zug
- Workation: Enjoy the flexibility of working across designated EU countries, with up to 10 days a year to combine work and travel
Please note that for this position, only direct applications with a valid working permit for Switzerland will be considered.
Type: Full Time